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Last update 10/06/2013
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Key figuresForeign InvestmentForeign companies Testimonies

Food industry
 
 

DANONE

 

« The partnership between Danone and the Tunisian Food Industry Company has been exemplary. Danone has contributed its technical and marketing know-how and STIAL its supply and field knowledge for distribution ».
Mohamed Meddeb, CEO STIAL


 

UNILEVER

 

« Even more than the advantages of reasonably priced manpower and tax breaks, Unilever has appreciated the high quality of welcome it enjoyed when setting up operations in Tunisia ».
Thierry Gearnoni, Director General


Leather
 
  LAFUMA
 

« We haven't had a strike. Everything is going well and we are considering to establish a second factory.»
Jean-Luc Vicent


Automotive components
 
  EUROCAST
 

«The Tunisian people are highly educated, they are very dedicated, very disciplined, so we can transfer some of the highest technologies that’s available in the world here in Tunisia, and in a big quick period of time we  are able to  produce parts that go in airplanes.»

«The life in Tunisia for a person that is an expert has been very very enjoyable, in many many levels. First of all, there is people very welcome, very safe to live here in this country.»

«we are just beginning we have many many more projects that we want to transfer over here that is why we build the big facility.»
Thomas Wendt, Director General, EUROCAST

 
  ZODIAC
  «Tunisia is a country where it is very pleasant to live not only thanks to its history as the country is full of historical footsteps but also thanks to the modernity that the country offers and the friendliness of its inhabitants.»

« What encouraged most our development in Tunisia is the level of individuals, their ability to learn, and their ability to respect the very specific work instructions of aeronautics and thus obtain a level of product quality that is fundamental to aircraft industry.»

« What we found in Tunisia :
  High level engineers, managers and technicians
  Performing Import-export logistics (A truck that leaves Tunis on Saturday is in Marseilles on Monday)
  Wage inflation “under control” (about 5 % per year)
  A network of local suppliers in several fields (tools, equipment, outsourcing services, etc)
  Simplified custom procedures.»
 

Mr. Gaby Lopez, Director Zodiac Aérospace Tunisie, Groupe Zodiac

 
  HUTCHINSON
 

«Why Tunisia? Because there are many decisive factors; its competitiveness and  its proximity to Europe are essential criteria.  Other important aspects include: reliability, we are in a long term investment, so we're here for sustainable development in other words for stability, for the quality of infrastructure and for the commitment of Tunisian authorities to development which is an important point. All the assistance that was provided by all Tunisian institutions when we were starting was extremely decisive and we have been conscious of that since the beginning of the project.»
Christian Froger, Director de site, HUTCHINSON



Electric Electronic
 
  LEONI AG
 

« Business began in Tunisia in 1977. In 1995 it was decided to reinforce the commitment of the company in Tunisia. This decision was taken in favor of Tunisia after a comparison with East European countries. Tunisia remains a permanently attractive site for us. »
Günter Sendlinger

 
  LACROIX Electronics, Tunisia 
  «The country is extremely well equipped, and this too is an essential point in comparison with other competitors, I would say that technical training is an asset, with engineers who are of high quality in terms of initial education, but who also come from different backgrounds and who have acquired field experience.»

«Within less than two years, we switched to aeronautics, so today, we are going to produce items for major equipment manufacturers in Europe and elsewhere, so this means that it is really possible in Tunisia with, once again, people who have the skills and who were able to demonstrate it and with clients who accepted to settle here for the development of their aeronautics business.»

«To be able to develop the way we did, it is clear that it is necessary to have associated infrastructure so this means that a road network, information technology support, Internet, energy facilities, and also support services for high-tech equipment are necessary conditions. All these elements have to be available, which was the case.»
Rémi Merle , Director General
 
  SIEMENS
 

«Our subsidiary grew in an excellent way since its establishment in 1990. Our Tunisian collaborators have had an excellent skillfulness gained during their studies in Germany. They give proof moreover, of a great deal of commitment and a high level of flexibility that is absolutely necessary for this job. The Tunisian services industry offers an excellent opportunity for companies of our size: a skilled labor at competitive prices, good telecommunications means and ideal working conditions. Our experience in Tunisia is positive. »

«Tunisia has the assets necessary to participate in the industrial use of renewable energies first, because it has the sun and the desert – the necessary natural conditions, and then because it is close to Europe so it is possible to export this green energy to Europe. These key concepts are currently under study. And Siemens is actively involved in these studies.»

«One of the factors that contributed to our success was certainly the quality of our young Tunisian staff members, and then I must also thank the authorities who have actively supported us and who were always paid special attention to our needs. These combined factors made of Siemens Tunisia a success story.»
René Buschler,President Director General

 
  FUBA PRINTED CIRCUITS
  «Tunisia has many strong points: educated, motivated manpower, lower wages than in Europe, and proximity to the European market ».
Andreas Ebeling, Director of Fuba Printed Circuits Gmbh
 
GRUNER AG
  «We opted to set up operations in Tunisia because it presents the best guarantee of stability».
Eduard Spreitzer, President

  KASCHKE ZKE
 

«Our Tunisian engineers form a skilled team that is highly motivated, with a sound sense of responsibility. Employees have learned German in just a few months. Higher production, productivity and profits have encouraged us to set up a second unit in just a few years ».
Herbert Baumgartner, Director


  PHILIPS
 

«Having soundly established ourselves in Tunisia is an important step in our plans for considerable development in North Africa ».
Kick Stam, President and CEO of Philips’ Lighting Branch


  SITEL
 

«…We decided to run the risk of having Tunisians make very technical, highly technological parts in Tunisia … I can confirm that manufacture from start to finish of an article made of plastic components in Tunisia costs a lot less than in France».

«….I must admit I was surprised that Tunisians work so hard ; furthermore they want to learn, it seems to be part of the country’s culture ».

Tierry Lemarrois


TEXTILE
 
 

BENETTON

 

«Geographic proximity to Europe, low labor costs, political stability and significant tax breaks have played a major role in the decision to develop our Tunisian affiliate ».
Jonata Massimo, Director BENETTON Tunisia


 

GARDEUR

 

«By building our new plant, we have once again - as in 1974 – affirmed our decision to work in Tunisia ».
Gunter Weuthen, Manager of Gartex Tunisia


 

MIROGLIO

 

«I must say that the employees' level is good relative to our requirements and expectations. They succeed to well assimilate new production concepts. Local suppliers are constantly evolving. The proof is that we subcontract in Tunisia, something that we weren't used to do five or six years ago ».
Giovanni Barrero


 

SARA LEE (SANZ, filiale espagnole)

 

«The labor is highly skilled ... As for managers, our corporation has several work centers in North Africa and that of Tunis is the one with the smallest number of Spanish expatriates . »
Alfons Garcia

 

 

VAN LAACK

 

«We were convinced to find in Tunisia an adequate infrastructure, and available, skilled and cheap labor force».

«My family came with me and is always here, my children are born here and they went to school here. I can say that this environment has the necessary qualities to attract national and foreign investors.»

«Many foreigners know Tunisia not only as a tourist country, a country of sun and beach, but also as a country that experienced rapid development. Not just in the education system or health system, it is therefore quite feasible that foreign staff members settle with their families in the long term. There are some very good schools, excellent hospitals in Tunisia - foreigners even have the possibility to get health care in Tunisia - there are many universities. This is hence a range of high level services that several countries will be happy to achieve.»

Ferdinand Terburg, Director General


 

VAN DE VELDE

 

«In a field where you have to maintain a competitive edge, quality of production along with proximity make Van de Velde’s Tunisian affiliate a strategic site ».
Peter BYNENS, Director


ICT
 
  ARDIA
  « Today our company has several sites, it is located at the technology park El Ghazala which gives us access to technologies and resources of a good standard and mainly to telecommunication facilities which are very important for our business where it is necessary to continuously exchange data with any country in the world with which we can work, so it is a fundamental factor in the success of an activity like ours, an engineering activity.»

«Today ARDIA plays a most important role in the Group because we are one of the most important R & D centers of our Group, ACTIA, this R & D centre is located in Tunisia as our production centre is located at ACTIA which shows the success of our collaboration with Tunisia»

«It is a centralized base in Tunisia which will serve other subsidiaries of our Group whether they are located in France or more widely in Europe, like Italy and England or even in the U.S. or in China, therefore, today it is a great success as far as our development is concerned.»
Cyril Rochard, Ex Director General ARDIA
 
  SR TELEPERFORMANCE GROUP
 

«The employee-employer relationship is good. As today we manage more than 5,000 people, it is clear that we gradually developed a relationship with staff representatives. They are partners with whom we have frequent meetings to try and build together the future of this company in order to make this growth possible.»

«We found in Tunisia young graduates with good language skills, but their major quality is their willingness to learn and a great ease in human relations and in particular their ability to provide this quality service.»

«We have encountered no major difficulty concerning how legislation and the labour code can be used for the expansion and development of the business. The different organizations are clear; we have partners, we have representatives of our employees with whom we have regular meetings which allows us to cope with the difficulties whenever they appear. Therefore our business runs smoothly and we are very satisfied with this.»

«What immediately comes to my mind if I had to convince the group to pursue growth and thus the establishment of a new site in Tunisia is the history of our growth, and namely our ability to deliver a service quality that is recognized by our customers as being of the same quality as, if not better than, those services that are delivered in Europe or elsewhere.»
Bertrand Derazey, DGA téléperformance


  SAGEM
 

«We consider that Tunisia has many advantages. The geographical proximity to France combined with favorable economic and social opportunities for long-term investments are certainly one of the keys to this success.»

«We met in Tunisia quality people with a high-level training and who are responsive and competent.»

Patrick Sevian

 
  CYBORG SYSTEMS
 

«There are high level companies in Tunisia with a capacity of developing high performance computer systems. We did not have to train staff on site. We just mixed our skills.
We work in co-contracting for some of our activities, for example for high-level software development. »

Marc Rossi, President Director General


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